Trademark Atwater KentEarly Atwater Kent radios were constructed on wooden planks that became known as "breadboards." The absence of a case permitted these radios to exhibit their quality components and sold for very high prices. "Breadboards" are highly prized by antique radio collectors.
Atwater Kent radios were later produced in chassis that fit beautiful wooden cabinets manufactured by the Red Lion, Kiel and Pooley companies. At one point during the 1920's, his radio company was the world's leader. He Spent $500,000 on advertising in 1924. By 1927, he was spending many millions on printed advertising and his radio show, The Atwater Kent Hour, was the most popular show on radio.
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